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ABAX appoints Lars Holmøy as new CFO to drive financial strategy and growth

Larvik, Norway – December 1, 2025 | ABAX, one of Europe’s leading providers of connected mobility and smart operations, has appointed Lars Holmøy as Chief Financial Officer (CFO), effective December 1, 2025. The appointment reinforces ABAX’s strong financial leadership, scalability, and focus on long-term value creation with smarter operations powered by adaptive intelligence.

ABAX appoints Lars Holmøy as new CFO to drive financial strategy and growth

Lars Holmøy brings extensive experience from leading financial and strategic roles in international SaaS and technology companies. Before joining ABAX, Lars served as CFO of Elliptic Laboratories (ELABS), where he led the company’s listing on the Oslo Stock Exchange and guided its global expansion. He has also held senior financial positions at Talentech Group and dRofus AS, driving M&A, strategic growth, and operational excellence.

I am excited to join ABAX and help advance the financial frameworks that enable innovation and long-term success,” says Lars Holmøy, new CFO of ABAX. “ABAX has a solid foundation, combining a clear strategy with a strong technology platform. My priority will be to enhance scalability and financial performance to ensure sustainable growth while continuing to invest in innovation.

We are delighted to welcome Lars to ABAX,” says Emma Dyga, CEO of ABAX. “With his extensive financial expertise and proven leadership in high-growth tech environments, he will play a key role as we continue to scale our business across Europe and deliver on our ambitious plans for profitable, sustainable growth.

With Lars Holmøy joining the Group Management Team, ABAX is well positioned to advance its financial strategy and lead the market in delivering smart operation solutions for customers across Europe.

For more information, please contact:  

Sofia Toll, CMO  
Email: sofia.toll@abax.com  
 

About ABAX 

ABAX Group is a leading provider of connected mobility and smart operations solutions, serving more than 40,000 customers across Europe. Our scalable, easy-to-use platform tracks and manages every asset in real time, helping businesses optimize operations through adaptive intelligence and actionable insights. We support customers in construction, utilities, logistics, manufacturing and more, to work smarter every day. 

ABAX also enables Usage-Based Insurance (UBI) by sharing fleet driving data with trusted insurers to reward safer driving. 

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